YYosteps
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For artists, labels and music promotion teams

Launch dance campaigns without chasing creators in DMs.

YOSTEPS helps artists, labels and promo agencies connect tracks with verified dancers through TikTok-first dance campaigns.

Create a campaign, set your budget, confirm your rights and receive dance content from creators who actually want to dance to your sound.

Launch a campaignExplore how it works
TikTok-first dance campaignsVerified dancersControlled budgetsCreator-set pricingDance Now fast offersRights confirmationCSV campaign reports

A cleaner way to activate dance creators around music.

Finding the right dancers for a track should not depend on endless DMs, unclear rates or random creator lists.

YOSTEPS gives music teams a structured way to launch dance-led campaigns, manage creator applications, approve content and track results.

Artists and labels stay in control of the brief, budget, rights and approvals. Dancers stay in control of the tracks they choose, the price they propose and the dance content they create.

Built for the teams behind music campaigns.

YOSTEPS is designed for anyone who needs authentic dance content around music.

Independent artists launching a new trackLabels promoting releases or catalogue tracksMusic marketing agencies running creator campaignsManagers building artist visibilityDistributors supporting priority releasesA&R and promo teams testing track potentialDance-focused campaign teamsElectronic, house, club and pop music projects

Two ways to launch a dance campaign.

Choose the campaign model that matches your timeline, budget and creative needs.

Open Campaigns

Launch a campaign and let verified dancers apply with their own price. Best for music teams who want to compare profiles, review creator rates and select dancers based on style, audience and creative fit.

Create an open campaign

Dance Now Offers

Create a fast offer with a fixed price and make it available to verified dancers who can accept quickly. Best for urgent campaigns, release-week activations, quick TikTok tests and direct dance content needs.

Create a Dance Now offer
Open Campaigns

Let dancers apply to your track.

With Open Campaigns, you upload a track, add your brief, define your campaign budget and receive applications from dancers who actually want to dance to your sound.

Dancers propose their own price. You review their profile, style, content examples and rate before choosing who to work with.

This gives you more control over creative fit while avoiding cold outreach and unclear negotiations.

Create an open campaign
  • Receive applications from verified dancers
  • Let dancers propose their own price
  • Compare profiles, styles and rates
  • Approve dancers before content creation
  • Validate content before payment
  • Track campaign results
  • Export clean CSV reports
Dance Now

Need dance content fast? Use Dance Now.

Dance Now is designed for fast campaign needs.

Create a clear offer with a fixed price, brief, deadline and track. Verified dancers can review the offer, accept it quickly and submit TikTok-first dance content for approval.

It works like a fast booking system for dance campaigns: clear offer, fast acceptance, approved content, tracked results.

Create a Dance Now offer

Best for

Release-week activationsQuick TikTok content testsTracks that need immediate dance contentPromo agencies managing tight deadlinesLabels with fixed campaign budgetsArtists who want fast creator output

Benefits

  • Fast offers for verified dancers
  • Fixed price displayed upfront
  • Clear brief before acceptance
  • Faster campaign turnaround
  • Content approval before payment
  • Campaign data and links organized
  • CSV report available

Built for music campaigns, not messy creator outreach.

YOSTEPS replaces scattered DMs and informal negotiations with a clearer campaign workflow. You can define the track, brief, budget, usage rules and approval process before dancers start creating.

The result: less time chasing creators, more time choosing the right dancers and tracking what your campaign actually delivers.

Verified dance creators

Work with dancers who have a profile, style, links and campaign history.

Controlled budgets

Set your campaign budget and choose the dancers or offers that fit your spend.

Creator-set pricing

For Open Campaigns, dancers propose their own price so you can compare real creator demand.

Fast offers with Dance Now

For urgent needs, create fixed-price offers that verified dancers can accept quickly.

Rights confirmation

Confirm your rights before launching a campaign so the collaboration starts on a cleaner basis.

Content approval

Review submitted videos before payment is released.

Campaign reporting

Track approved videos, links, spend and results in a clear campaign report.

How it works for artists, labels and promo teams

Open Campaigns

  1. 1

    Create your campaign

    Upload your track, add the brief, define the campaign budget and confirm the rights.

  2. 2

    Receive dancer applications

    Verified dancers choose your track and apply with their own price.

  3. 3

    Select your dancers

    Review profiles, dance styles, social links, previous content and proposed rates.

  4. 4

    Approve content

    Selected dancers create TikTok-first dance content and submit it for validation.

  5. 5

    Track results

    Approved videos, links, budgets and performance data are organized into a clear campaign report.

Dance Now Offers

  1. 1

    Create a fast offer

    Add the track, brief, fixed price, deadline and usage details.

  2. 2

    Make it available to verified dancers

    Dance Now offers are shown to eligible dancers who can accept quickly.

  3. 3

    Dancers accept the offer

    Dancers review the track, brief and price before accepting.

  4. 4

    Receive dance content

    Dancers create and submit TikTok-first content according to the offer.

  5. 5

    Approve and track

    You approve the content, payment is released, and the campaign data is added to your report.

Use YOSTEPS for every stage of a track campaign.

Whether you are testing a new sound or supporting an official release, YOSTEPS helps you activate dancers around music with more structure.

Pre-release dance testingRelease-week TikTok activationHouse and club track campaignsRemix promotionCatalogue track boostIndependent artist visibilityLabel priority release supportPromo agency creator campaignsDance challenge testingShort-form content generation

You control the campaign. Dancers choose the sound.

YOSTEPS is built around a simple balance.

Music teams control the brief, budget, rights, selection and content approval.

Dancers control whether they want to apply, what price they propose and how they translate the track into dance content.

That balance creates campaigns that feel more natural, more transparent and easier to manage.

Track every approved video.

YOSTEPS keeps your campaign data organized so you can understand what was created, who created it, what was approved and how the campaign performed.

Track nameCampaign typeDancer profileContent linksApproval statusBudget and spendPlatform linksPerformance dataCSV export

Clear briefs. Verified dancers. Controlled spend.

YOSTEPS gives music teams a more professional way to manage dance creator campaigns.

No random outreach. No unclear pricing. No messy spreadsheet tracking. Just structured campaigns, creator applications, content approval and clean reporting.

Verified dancer profiles
Rights confirmation before campaign launch
Controlled campaign budgets
Creator-set pricing or fixed-price offers
Content approval before payment
CSV campaign reports
No subscription required

Frequently asked questions

Who can launch a campaign on YOSTEPS?+

Artists, labels, managers, promo agencies, distributors and music teams can launch campaigns if they have the rights needed to promote the track.

What is the difference between Open Campaigns and Dance Now?+

Open Campaigns let dancers apply with their own price. Dance Now offers use a fixed price and are designed for faster campaign needs.

Do dancers choose the tracks?+

Yes. YOSTEPS is dancer-led. Dancers choose the campaigns they want to apply to or accept.

Can we control the budget?+

Yes. You define the campaign budget. For Dance Now, you set a fixed price per offer. For Open Campaigns, dancers propose their price and you choose who to approve.

Can we approve content before payment?+

Yes. Payment is released after submitted content is approved according to the campaign brief.

Do we need to confirm rights?+

Yes. Before launching a campaign, you should confirm that you have the rights needed to promote the track and use the submitted content according to the campaign terms.

Is YOSTEPS only for TikTok?+

YOSTEPS is TikTok-first, but campaigns may also include Reels, Shorts or other short-form platforms depending on the brief.

Can agencies use YOSTEPS for clients?+

Yes. Promo agencies can use YOSTEPS to launch and manage dance campaigns for artists, labels and music clients.

Ready to launch your next dance campaign?

Create a TikTok-first campaign and connect your track with dancers who actually want to dance to it.

Launch a campaignCreate a Dance Now offer